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Blog
Field notes from building and running Magento and Shopify stores: upgrades, performance, migrations, our own extensions and the decisions that sit behind them.
Magento extensions
Customers describe what they need, not always what your catalogue calls it. See 12 example searches and how semantic search works alongside Magento's existing results.
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Magento extensions
Bring selling, availability and margin into the category order. Review a proposed arrangement, protect campaign positions and keep a route back to the previous order.
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Magento extensions
Let shoppers start with a photo, explore alternatives and shop a curated scene. See how matching, hotspots, review and product options work together.
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Magento extensions
See what may run out, what to buy and which slow movers deserve review. Forecasts run locally; optional AI explains the numbers rather than replacing them.
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Magento extensions
'New In' is useful merchandising. 'Walking Boots' describes the product. Feed mapping needs to know which distinction you mean.
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Magento extensions
The shopper wants one size, not an account and not a newsletter. Make the alert match that request, then measure what happens when stock returns.
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Magento extensions
No sales can mean no demand, or no stock. Alert requests help separate the two, provided you treat them as interest rather than guaranteed orders.
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Magento extensions
A £104 basket can fall below a £100 gift threshold after a coupon. Decide the rule, show it clearly and test the awkward cases before sending the campaign.
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Magento extensions
An approval queue controls account access. Guest checkout and public prices are separate gaps; test all three before calling the store trade-only.
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